THE IMPACT OF CORPORATE SOCIAL RESPONSIBILITY ON ORGANIZATIONAL PERFORMANCE. A CASE STUDY OF DANGOTE PLC, CALABAR

CHAPTER ONE
INTRODUCTION

1.1   Background to the study

The concept of corporate social responsibility has generated interest among a large spectrum of people. Organisation is the creation of society whose survival depends on the very society. The society in turn apparently seems to impose certain responsibility on business organisation to discharge.

Corporate social responsibility is an important area of corporate policy formulation. The business environment as we have seen is constantly changing and significant changes introduces new dimension in the formulation and implementation of strategic policy. The recent changes in the business social-political environment deem the business or modern corporation to- respond and report on social performance. Corporate social responsibility is seriously considering the impact of the company action on society. Social responsibility is an ethical ideology or theory that an entity be it an organisation or individuals has an obligation or individual has an obligation to act to benefit society at large. Social responsibility is a duty every individual organisation has to perform so as to maintain balance between the economic and ecosystem. A trade-off exists between economic developments, in material sense welfare of society.

Kaliski (2001). For instance, if a company follows United State Environmental Protection agency guidelines for emission on dangerous pollutant and even gas. An extra step is involve in the community and address those concern that public might have; they may less likely to have environmental protection agency investigating them for environmental concern. A significant element of current thinking about privacy however, stresses “self regulation” rather than market or government mechanism for protecting personal information. Sulire (1997) according to some expert, most rules and regulations are formed due to public outcry which threaten profit maximization and therefore the well-being of the shareholder, and that if there is no outcry there will be limited regulation.

Dangote group of companies is privately owned company that undertakes manufacturing function in Nigeria. The company has some challenges such as the negative policies of the organisations to respond to social issues, lack of finance. It was on basis of these problems that prompted the researcher to embark on this study in order to suggest solution to management of Dangote Plc, Calabar.

1.2   Statement of the problem               

Corporate responsibility is the basis for survival of modern corporate organisation. Indeed industrial leaders are careless about social issue and its effect on the operational environment. However, for some years now it appears that the impact of corporate social responsibility in Dangote group of company as been distorted due to

 

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